Pay Per Click Campaigns
Pay Per Click (PPC) advertising is a method of bringing visitors to your website by using an online advertisement. Put simply, you place a bid to have your advert displayed on certain keywords or phrases. When that term is searched on in the search engine your advert is displayed, this is called an ‘impression’. You only pay when someone clicks the advert to visit your site, not when it is displayed, hence, the term ‘Pay Per Click’. The two main search engines, Google and Yahoo, both offer this service to advertisers.
By choosing your keywords and phrases carefully you should be able to attract quality visitors to your site, increase traffic, and improve revenues. Add to this the benefit of only paying for clicks and getting detailed real-time statistics on advertisement performance, and you have an unparalleled advertising medium.
This entire process can be very time-consuming and must be monitored regularly. If you’re frustrated by the time taken and hassle of trying to manage your own PPC campaign, or just unhappy with the return on your advertising spend… don’t give up! Click Solution can help!
We run very successful campaigns with an annual spend above £100,000. Pay Per Click is an obsession and we have a real passion for it. That may sound strange, but we love beating the competition and building our client’s brands and revenues.
Click Solution provides management and constructs an Internet marketing strategy for your business that really works.
We will monitor and adjust the bid amounts for all your keywords to achieve maximum ranking for the lowest cost. We will adjust your ad frequency and pricing to make sure you only invest in your most effective ads.
Click Solution aims to continually improve your PPC marketing campaign to increase your revenue.
Set Up and Management Fees
Managing your PPC campaign incurs a monthly charge that is independent of your daily budget. This varies depending on the size and complexity of the campaign, but costs start from as little as £90 per month. There is a minimum charge of £190 to setup the campaign.
The monthly fee includes management and maintenance of your PPC campaign and includes all keyword research, setup, split testing, ad copywriting plus all our experience in Pay Per Click.
We will help you assign a daily budget to your campaign to help you to achieve what you want from your campaign. There is no magic amount that works for all. It depends on how competitive your market is and which geographical areas you want to cover. Having said that we would normally recommend a budget of at least £10 per day. Your daily budget can be varied each month to give you complete control.
To find out what we can do for you, call us on 01905 888 474 or click here to contact us.